LaLunaBlanca | Archive | Uncategorized

My conflict with the Brogan Memphis event: Cost & Billing

28. March 2010

I have followed Chris Brogan on Twitter at least a couple of times since 2007. He’s thought provoking and I’ve paid attention to at least one of them resulting in my company’s use of Strengths Finders 2.0. At the last three SxSW’s, I’ve seen him speak solo, speak on a panel, and chatted briefly. My conflict is [...]

“Social” is a Philosophy

3. August 2009

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Social is really a philosophy that, by default, maintains a high regard for the people you serve (internal and external).

Oh yea… Golly. We’re trying that social stuff.

11. March 2009

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In the Buzz Bin’s March 10′th post on “Reallocating Marketing Resources“, Geoff Livingston brings up several common objections to social media, primarily swayed toward cost justification and ROI. It’s a great post with reference links to sources of facts to be considered (such as people preferring social over email, customer review preferences, etc). I spent a [...]

Splitting Tweets

9. February 2009

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Today being a Full Moon is a great day for a change. An evolution. My twitter experience has evolved since my very first tweet (thank you Connie Bensen) in the early Fall of 2007. I feel it’s a good time to now split my tweets to have professional & personal. This is fairly common practice with [...]

Podcasts – The Voice of Social Media

20. January 2009

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What is a Podcast? I’m no longer surprised by how many people don’t know what a podcast is. I often explain it like: an a.m. talk radio show more often than not created by people with a passion for a particular subject. The show is downloadable as an audio file, usually in an .mp3 format, [...]

Twitter – Follow Policy / Criteria

29. December 2008

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Twitter is going mainstream in a hyper accelerated way. A great number of us are getting bombarded with followers and I see classic mistakes being made by well meaning people just about daily every few hours. So, we’re all having to get pretty quick with determining if we’ll follow back; that being having a “follow [...]

Nashville GeekBreakfast

20. December 2008

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GeekBreakfast I’ve been seeing tweets for a year about Nashville’s Geek Breakfast. I didn’t know until recently that Dave Delaney got it started and was actually celebrating their one year Anniversary on 12/18. I had to go. I had also seen many tweets about heading to “Noshville” and thought that this was just slang for Nashville. [...]

Silver Bull (sidenote)

15. December 2008

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Don't ever trust a silver bullet unless it's coming out of a barrel at you.

Social Media Expedition, conceptually

4. December 2008

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I’ve lately mentioned the Social Media Expedition and have been working with a couple of trusted advisers to refine the concept, and I’m close enough to post this for additional thoughts you may have. That being, the focus of the Social Media discussion of late has been business development focused from a practitioner’s stance. However, [...]

BarCamp Memphis Perspective

19. November 2008

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It’s been 11 days since BarCamp and I’m still catching up. It’s part of a wonderful community to be in and engrossed by. As it turns-out, having a BarCamp summons more inspiration than you’ll initially budget for. There are too many “thank you’s” to completely attribute the character of the gathering that was our BarCamp. BarCamp is Gratifying [...]

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